Hey, Minneapolis! Super Bowl 52 is on the clock!
Billboard clocks throughout the metro area will count down the 52 weeks until the Twin Cities becomes the epicenter of sports, entertainment and commerce. The Minnesotan Super Bowl Host Committee is putting on several events this week, which has officially been declared “Super Bowl LII Hand-Off Week” by Gov. Mark Dayton. Beginning today, U.S. Bank Stadium will be lit up the “Bold North” colors of purple, green and blue. There are festivities scheduled at U.S. Bank Stadium and a “Show Us Your Bold” rally at 5 p.m. Friday at the Mall of America’s Rotunda, featuring Vikings players and community leaders to help get people excited for the big game.
So, what will it really look like to host Super Bowl LII?
1,000,000 – Projected attendees over the 10-day event
125,000 – Visitors to Twin Cities from 130 countries
$625 – Amount of money each visitor is expected to spend per day in 2018 on food, beverage, entertainment and retail
10,000 – Volunteers recruited by the Minnesota Super Bowl Host Committee
5,000 – Media credentialed to cover game
41,000 – Twin Cities hotel rooms projected to be booked over the 10-day event
1,300 – Additional planes scheduled to land at Houston airports this week for Super Bowl LI
$4,800 – Average ticket price for Super Bowl LI at NRG Stadium, Houston
$3,334 – Average ticket price for previous four Super Bowls
51.7 million – Cases of beer sold on Super Bowl Sunday
1.5 million – People who call in sick on Monday
