At the heart of small business marketing are campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals & objectives. One campaign type that is often overlooked revolves around getting feedback from your customers through the use of Surveys, Polls or Reviews. This session will reveal some simple but effective best practices for small businesses to build a survey.

Attendees of this presentation will learn:
-The importance of listening and how to set your survey’s objective.
-Develop good questions and understand how long is long enough.
-Three different considerations for when to survey and how to think about which parts of your audience to survey.
-What to do with the results once you have them.

Learn what your customers want to make your 2017 services even better!